5 Reasons to integrate your POS with eCommerce

5 Reasons to integrate your POS with eCommerce

5 Reasons to integrate your Point of Sale with eCommerce

Manage your website & store as one!

5 reasons you need a modern eCommerce platform that automatically syncs with your Retail point of sale:

1. Eliminate Manual Data Entry

If you’re like many retailers, you’re running your eCommerce website separate from your point of sale (POS). Intuitively, you know this isn’t ideal. When systems don’t talk to each other, problems are bound to arise. Problems such as not having enough time to manage separate systems and having too many errors within those systems. This happens when you duplicate your efforts by manually entering incoming online orders, transferring inventory, adding product images/descriptions or combining reports from one system to another. 

Wouldn’t it be great if you could minimize errors and easily post products to your website from within your POS with just a few clicks? And were able to better manage inventory for both your store and website in one place? This is entirely possible if your POS software provides advanced eCommerce integration which allows you to manage your website and POS as one system. Once integrated, you can setup up automated purchase orders with vendors that will not only eliminate manual workload but also improve your overall restocking time. Once a minimum or maximum level is reached your system can automatically create and send POs directly to the vendor. You can also save time by sending automated email campaigns based on the CRM data collected from both your store and website sales. This gives you a complete picture of how your customers shop, allowing you to better structure and improve your promotional strategy.

2. Real-Time Available Inventory

manage your web and store as one

You can operate more efficiently when managing your store and website inventory within one POS solution. With real-time, shared inventory for stores, warehouse and web, you can easily and quickly transfer merchandise from one store to another, from your web inventory to a store or from a store to your website. Prevent out of stocks and angry customers- as soon as an item is sold in your store or on your web, it is reflected, in real-time in your database. Easily keep track of stock levels, setup auto replenishment, and get real-time reporting to help transfer merchandise as needed. If you have more than one location, and one of those locations is running low on a specific product inter-store transfers can be done. You can replenish your inventory based on your preset minimum and maximum (min/max) values. Your POS will automatically send PO’s for purchased products based on those min/max settings. Your vendor will then fulfill your order accordingly. The POS does all the work. You only need to determine your optimal inventory levels upfront.

3. Offer Cross-Channel Promotions & Customer Incentives

Cross-channel promotions offer various strategic ways to expand your customer base and increase your sales. We spoke about the importance of cross-channel messaging so it’s important you have a retail system that allows pricing, coupons, loyalty rewards & gift cards to be redeemed in-store and online. Pricing can be setup so when there is a price change it will be reflected on both your channels. Loyalty points can be accrued and redeemed both in-store and online. Your loyalty points can be structured in a way which incentivizes customers to shop through both channels. Likewise, you can increase revenue by allowing interchangeable gift cards to be purchased and redeemed online, as well as in-store. Coupons and promotions can be handled with ease and without depending on your POS clerks to manually enter discounts which can slow down your register and increase your fraud risk.

4. Offer In-Store Returns and Pickups

modern eCommerce retail POS platform

As online shopping continues to evolve and the Amazon model becomes the new standard, shoppers are now preferring a quick and easy shopping experience. Most shoppers expect their order to be delivered within two days but a growing number would prefer to pick it up within an hour. You may have noticed many big box retailers, like Walmart, are now using their store locations to fulfill online orders. You can also take advantage of this fulfillment model by integrating your POS with your online store. Use your store as a fulfillment center. Allowing your customers to purchase products online and pick-up in-store offers shoppers more (and often faster) delivery options and retailers reduced shipping costs. An extension of this, which also helps enhance customer satisfaction, is allowing customers to return products purchased online at the store. Add a store locator on your website showing inventory availability in each store to offer even more shopping convenience. Turning your stock room into a mini fulfillment center will cut costs, decrease delivery times & improve the customer experience.

5. Promote to all your Customers & Leverage your Existing Customers

Take advantage of what the big companies already know- you’re best customers are those who shop through multiple channels. Multi-channel shoppers are the most brand loyal. These are often the ones who review products on your website and post their orders on social media. In today’s business world of transparency, these are the types of customers you need. It’s time to merge your store operations with your online presence and make your cross-channel promotions more effective as you increase brand loyalty and customer retention. Automated email campaigns can target shoppers based on their buying patterns, interests and brand preferences. Your CRM pulls data from every retail channel customers visit including your POS, eCommerce, and third-party marketplaces (i.e., Amazon, Walmart, eBay, etc.), and consolidates all their email addresses. Create personalized campaigns that drive customers to your brick and mortar, website or both (pickup in-store) based on their past behaviors and/or demographics. These types of highly relevant cross-channel messages are more likely to increase brand loyalty and improve overall customer satisfaction.

Still not sure if an integrated eCommerce solution is right for you? Check out the video above to see the many benefits. 

To learn more about Cumulus eCommerce integration, please fill out this form:

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Five Reasons to Choose Mobile POS

Five Reasons to Choose Mobile POS

Five Reasons to Choose Mobile POS

Why your business should consider a mobile POS system

Retail-life is not easy. It can be extremely stressful and difficult to run a store and train your staff on how to process sales and transactions. Well, processing sales just got a lot easier thanks to Mobile POS systems. Imagine having the flexibility to turn any tablet or iPad into a hybrid register that offers all the POS functionality found in traditional point of sale. Here’s five reasons why your business should consider switching to a mobile POS system.

1. Process sales from anywhere in your store!

The days of waiting on line for a cashier at a register to ring your customers up are over. With a mobile POS system your staff can move around the store assisting customers and processing sales. A mobile point of sale gives you all of the functions of a register, but on a portable tablet or iPad POS system.

By being able to process sales from anywhere in your store you decrease customer waiting time- improving the overall shopping experience and building customer loyalty. Being on the sales floor during the sales transaction, your staff is able to make much more authentic connections with your customers which will for sure have them coming back for more.

2. Process sales more quickly!

mobile tablet pos systemAnother benefit of mobile tablet POS systems are that they can help you speed up the sales process. You can easily scan merchandise, accept payments and print receipts all with your portable mobile POS devices.

It’s fast and easy to collect payments using a Bluetooth EMV device. All you need to do is simply dip the card into the mobile reader, and have your customer sign the screen or enter the pin. Receipts can be printed using a mobile receipt printer or digital receipts can be sent via email which allows you to capture and contact customers in the future about any sales or promotions occurring in your store.

3. Get all the functions of a register- at your fingertips!

With a mobile point of sale system, you have the ability to turn your tablet or iPad into a hybrid POS cash register. Meaning you are able to provide flexibility to your store and also sell products on the go or at the counter- wherever need be. This will help the overall efficiency of the store and your staff. They will no longer feel pulled in every direction- because they can do almost everything they need to do at the touch of their fingertips.

4. Manage your store on your mobile POS!

mobile ipad pos devicesMobile POS systems make retail-life overall so much easier. You are able to easily look up customers and products- making associates and managers’ lives less stressful. Another perk of a mobile POS system is that you are able to manage your loyalty rewards program along with your promotions, gift cards, and so much more.

Being able to look up both customers and products on your tablet or iPad POS also improves staff efficiency and customer service. By looking up your products to see if you have them in inventory instead of sending an associate in the stock room to check frees up a lot of unnecessary, wasted time. Because of all the information on your mobile POS, you are also able to look up if the product a customer wants is available in another location, or if it’s available in another size, color, etc. By doing this and showing the customer their options, they will be much more pleased with your customer service and will be more likely to return.

5. Add registers during busy holiday seasons!

Everyone knows that the busiest time of year for retail stores is September through January. This is when the holiday season strikes, and the crowds come out in full force. No matter how many associates you have on the schedule, the amount of registers available may not be enough. This is another reason to have a mobile POS system ready for use.

Mobile POS is an inexpensive way to add registers to your store during your busiest times. For the price of one register, you can easily buy multiple mobile POS systems and spread them out throughout your store. By doing this, you are able to assist customers- whenever and wherever they need it. Mobile POS can also help make your seasonal off-site “pop-up” events easier to manage. Setting up your mobile POS on a tablet or iPad makes it easy to travel and to reconcile sales with your retail store while on the road.

MePOS Mobile Point-of-Sale SystemStill not sure if a mobile POS solution is for you? Check out the video above to see the many other perks of having a mobile POS system in your store- we promise you won’t regret it. Mobile POS makes retail-life easier for you and your staff, and makes the shopping experience much more pleasant for your customers- which will have them coming back again and again.

To learn more about Cumulus Retail Mobile POS, please fill out this form:

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Best Practices for Converting your Point of Sale Data

Best Practices for Converting your Point of Sale Data

Best Practices for Converting your Point of Sale Data

A lot can go wrong with converting your data...

After much research and POS product demonstrations, you’re excited that you have made your decision and purchased a new point of sale and retail management system. But you are not so excited about this dreaded data conversion you’re about to do. More than likely, your data records are messy, incomplete and long overdue for major clean-up. If this is true, then you already know that a fiasco awaits ahead. 

tips and tricks for data conversion

These large gaps and incorrect data can create problems and potential delays with implementing your new POS system, and you’re probably feeling disheartened and ill-equipped. Does this sound familiar?

Well, we here at CAM Commerce don’t want you to feel anxious, but instead, continue to be excited about your new POS system. So here are some tips and tricks for your upcoming data conversion.

Create a POS Data Conversion Plan

The Great Wall, Mt. Rushmore, the Eifel Tower, and your future data conversion. What do these all have in common? They were are all accomplished by planning. Start with these three questions.

Ask yourself first, what do you want to accomplish with this project?

To do this, you’ll need to start with knowing what data to move or keep. In regards to how much data to save, we suggest converting the sales history, product, and customer data from the past two years.

What is your timeline for this project?

This conversion needs have projected goals and when those goals should be completed. You’re more likely to succeed on time if you’re ensuring that steps of the projects are progressing and finished.

Make sure to add any variables from your actual business to your conversion timeline. It wouldn’t be wise to plan a massive data conversion that is manipulating and extrapolating your records if you’re in the middle of your peak sales season.

Finally, is there any POS data restrictions and regulations that need to be known by the retail management provider?

Mostly, make sure to plan out some rules to play by. If you have certain specifications for your retail data conversion, make sure to state and enforce them.

For example, if you need all literal values to be reinstated again as literal values after transformation/cleaning, then specify that. If not, you may not be happy with the results of your conversion simply because your specifications were either not known or enforced beforehand.

First… Scrub Your Retail Data (and then scrub again!)

Okay, so you have a plan in place. Next, you need to scrub all of your POS data to see if there is any data that is incomplete, improperly formatted or duplicated, along with any duplicated customer records, etc. All of this will need to be cleaned up and corrected.
This cleaning up can be quite daunting and an enormous task. So, often times, retail software providers will offer a service for data scrubbing and cleaning, to take the burden off of you, the retailer.

Recommendations for scrubbing your data:

Keep products that:

  • Are attached to converted sales history
  • Have on hand values (if physical inventory is done regularly)
  • Are on current purchase orders and receiving
  • Are new products recently created but not attached to a document
  • Use an open field that can be exported to flag items to keep/delete (for very selective cleaning)

Keep customers that:

  • Are attached to converted sales history
  • Have valid data like email addresses (for email promotions)
  • Use an open field that can be exported to flag items to keep/delete (for very selective cleaning)

Keep vendors that:

  • You currently buy from moving forward

Then… Test, Test, and Test Again

Your point of sale system went through its own quality assurance when its developers constructed it, but that doesn’t mean that it is explicitly programmed for your retail business. This is why it is important to do testing.

Testing your new POS system will ensure everything is working, based on how your store operates, and can eliminate those comprehensively detailed debacles before you securely integrate it as a technological pillar of your business.

Don’t Forget to Back-up Your POS Data As You Go

Sometimes you have done everything correctly, and your entire plan will still wholly fail. You may have scrubbed and reformatted your data to be exactly what you needed, converted and secured all of your data into its new home, all to be lost because of a system crash. It is crucial that you have regularly scheduled data back-ups, even daily. Even during your POS implementation process, you should always back up your database at every critical point. You will save yourself the feeling of defeat and know that if your system crashes, you only need to start two steps back and not fifty steps back at the starting line.

Key Takeaways For Your Successful Data Conversion

Data conversion doesn’t have to be as scary as you think.

  • Make a good plan with goals. Nothing great was ever built merely by accident.
  • Scrub and clean your data. If you don’t have the time and energy it takes to properly clean your data, you can hire your retail software provider to do it. But your data needs to be clean nonetheless, before you start fresh in a new POS system.
  • Test out your POS system and ensure that it is going to integrate entirely and perform well with your business.
  • Finally, back up at every critical point you can. Data conversion can be seen as climbing a mountain. It’d be best to make sure that if you fall, you don’t fall too far and are tethered somewhere along your descent.

Following these guidelines are going to make your upcoming data conversion a lot easier and hopefully give you a little more peace of mind. Happy data-converting!

To learn more about what Cumulus Retail POS can offer, please fill out this form:

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Seamless Retail System Integration Closes the Fulfillment Gap

Seamless Retail System Integration Closes the Fulfillment Gap

Seamless Retail System Integration Closes the Fulfillment Gap

A robust point of sale system allows companies to increase sales by giving customers options in how they receive their purchases

Commerce has been leveraging technology to better serve customers for years and that will accelerate as competition becomes fiercer among retailers as customers demand ever more convenience. Retailers should begin focusing on in-store fulfillment, where customers buy online and then pick up their product at the store, to improve customer convenience. Consumers want to combine the extensive product selection and competitive pricing E-Commerce provides with the speed and convenience of brick-and-mortar fulfillment.

point of sale system allows companies to increase sales

Brick-and-Mortar Stores Still Rule

The most popular way for modern-day customers to shop continues to be walking into a brick-and-mortar store, acquiring the product they need and purchasing at the retailer’s point of sale. In fact, 54 percent of people surveyed in a JDA consumer survey from 2017 stated that they prefer to shop in-store over other channels like online, mobile, or social media. Having omnichannel retail technology in place will allow businesses to have their channels working in unison to create a synergistic effect on their publicity and sales.

Instead of receiving personalized attention, 75% of shoppers now prefer a quick and easy shopping experience

Instead of receiving personalized attention, 75 percent of shoppers now prefer a quick and easy shopping experience which further accentuates the need for retail businesses to invest in customer convenience. Customer impatience can be leveraged into a powerful commercial advantage through automated fulfillment. In a survey by Forrester Consulting, 41 percent of shoppers want to pick up an item within an hour, but only 55 percent of businesses can deliver on that expectation. If your business lacks “Buy Online, Pickup In-Store” (BOPIS) capabilities, it’s time that you began taking full advantage of your POS software. Point of sale software can help businesses keep track of inventory across brick-and-mortar stores and distribution centers so that the E-Commerce side can relay exact information to both management and customers browsing on the net.

41% of shoppers want to pick up an item within an hour, but only 55% of businesses can deliver on that expectation

POS Inventory Tracking Can Relieve Problems In Shipping

Integrated omnichannel retail technology can also address weaknesses in shipping. When a company uses POS software to accurately track its inventory, it can prevent the appearance of informational contradictions which cause delays, back-orders, and consequently customer frustrations. Two serious obstacles preventing customers from going ahead with a purchase are delivery time and shipping costs. If a delivery estimate exceeds a week, 38 percent of shoppers will abandon their shopping carts . And 55 percent of shoppers stop checking out once they see the cost of shipping. Bulletproof knowledge of inventory can help shorten turnaround time for delivery and reduce shipping costs, two key factors that could have a positive effect on your business.

Consumers ❤️ Options

Another important reason customers are turning to retailers with integrated omnichannel retail technology is having the option of returning an item to a brick-and-mortar store. “Buy Online, Return In-Store” (BORIS) is another important factor in consumer considerations because paying & handling for postage & packaging is the biggest frustration customers have when shopping online. An E-Commerce business with a complete omnichannel strategy can create sales opportunities by getting rid of this potential logistics headache. Customers will be much more willing to buy from you if they know that they can always go back to you in the off-chance that something goes wrong.

40% of customers buy extra products when they arrive to pick up their original purchase

Eighty percent of customers said that they would consider in-store fulfillment if incentives existed. This is yet another possible avenue for retailers looking to close the fulfillment gap and empower their business. One of the benefits of having POS software is that a retailer can offer a rewards program or holiday discounts without too much trouble or effort. But even if you don’t have those customer loyalty programs in place just yet, you should still aim for online customers to visit your store as 40 percent of customers buy extra products when they arrive to pick up their original purchase.

In Short...

Deploying in-store fulfillment mechanisms can help retailers attract customers and close sales while improving customer experience. Whereas before customers would crave instant gratification, they now demand it. As a retailer, you can use your customers’ habits to your benefit by offering them a plethora of options thanks to your POS software. Make sure your company invests the time and energy needed to make real-time inventory tracking across sales channels a reality. Seamless integration is critical to the success of your omnichannel business in today’s age.

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How SMB Retailers Can Make Their Business More Secure

How SMB Retailers Can Make Their Business More Secure

How smb retailers can make their business more secure

Every business that uses the internet is responsible of developing a culture of security that will enhance business and consumer confidence.

Accepting payments securely and keeping your POS information safe

With the past decade’s security breaches affecting millions customers, small and medium-sized businesses should seek to make their customers feel confident while shopping with them. With the right safety measures, retailers can minimize the chances of credit card fraud and maximize the integrity of the information they’re constantly gathering.

How Retailers Can Make Their Business More Secure

Safeguarding both payment processing and POS architecture can show customers that a business truly cares about their security. Also a business can insure itself against potential losses in customer confidence by following best practices that will give them and their employees peace of mind which can, in turn, improve customer interactions.

Here are some tips to help make your retail technology stronger and more secure.

Payment Security: Tokenization & Point-to-Point Encryption

There are two ways to safeguard your customers’ confidential information

1. Tokenization

The first is tokenization, a process by which sensitive data, in this case, a credit card number, is replaced with a unique string of characters called a token that is worthless to hackers.

It’s also worthless to the business accepting the credit card because the business will only be able to see a string of seemingly random characters. This is the ideal method through which small and medium-sized businesses should receive money because it places the bonus of liability on the company processing the payment. Thus, small and medium-sized businesses can operate without having to worry about being liable for the massive costs a data breach can incur. When equipping your POS software, be sure to choose a payment processing company that has a longstanding, solid reputation.

2. Point-to-Point Encryption

Point-to-point encryption, or P2PE, is very similar to tokenization. It works in much the same way but instead of occurring online, it occurs through a card reading device in most commonly a brick-and-mortar store. 

When a customer uses his card, the device encrypts the information at once and then begins to send the encrypted string for processing. The retailer, just as with tokenization, cannot see the customer’s credit card number and instead sees a string of random characters. P2PE is a standard that is overseen by the PCI Security Standards Council and if fraud occurs then the P2PE solution provider is held accountable and not the merchant.

By assuring that your POS and your payment processing solutions are using these technologies, you will have done a major part in protecting your customers’ data. It is important to note that tokenization can be used for other purposes like safeguarding information other than just credit card numbers and it might even be required in places like Europe so make sure to research the laws and regulations in the place where you do business to avoid any legal problems.

Securing the POS software environment

What about security measures besides point of sale payment processing? It’s important for businesses to secure the entire POS environment. This can be done by creating a solid policy that employees are routinely encouraged to follow. Extremely strong passwords created by online password generators, two-factor authentication, SSL protected web connections, and limited remote access can all contribute to secure POS environment. By adopting these practices, a retailer can protect its inventory, sales & customer information. It’s also important to create a protocol for when there is a breach or when one possibly could have occurred. Mistakes happen so it’s nice to have a plan in place in case anything goes awry.

Retail Security Take Away

By taking POS security seriously from the very beginning, you will be creating a safe environment for your customers and instilling best practices into your employees so that they can create a culture of valuing security procedures. Knowledge about overall security and being able to assure customers that their information is safe can help employees close sales and respond to clients’ questions easily.

It can be frightening to see the massive costs associated with data breaches but it’s also comforting that as a retailer, there are foolproof precautions that you can take to keep your customers and business safe from fraud.

If you feel afflicted by of any of these reasons then it’s time to call CAM to request a demo.

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10 Reasons Why You Need an Omnichannel Retail Solution

10 Reasons Why You Need an Omnichannel Retail Solution

10 Reasons Why You Need an Omnichannel Retail Solution

Point of sale, eCommerce and marketplaces could be exactly what you need to increase sales!

The world of commerce is constantly evolving, especially with the emergence of retail technology and eCommerce. Thankfully, today’s tools make adopting POS architecture highly accessible to SMB retailers. Having a powerful POS software that manages all of your retail channels can give your small or medium-sized retail business a turbo boost in sales and growth.

Omnichannel Retail Solution

Being able to track inventory seamlessly is crucial for any retailer who sells a lot of merchandise, has multiple locations, or wants to provide their customers with the best experience.

Managing a business can be extremely complex so the task adopting a complex point of sale software can seem daunting. However, it might end up making things much simpler once the learning gap is closed. An ever-evolving eCommerce landscape suggests that the initial investment of time and money will be returned quickly so don’t let the learning curve intimidate you.

Still not sold about whether you need integrated retail software? Read the following reasons why you need an omnichannel retail solution.

1. Keeping Up With Your Competitors Technology

When you read surveys about consumer trends, do you ever think to yourself, “Wow, I wish we could do that!” Learning about current and potential trends can help you see clearly that there is something essential that your business lacks. 

It’s natural for retailers to be on the lookout for new capabilities to make their businesses more appealing. Many of these powerful capabilities that consumers are beginning to appreciate are made possible by having integrated retail software in place.

2. Managing Different Sales Channels

Retailers in most cases are not relying on a single channel as their main source of retail sales. Instead, rather than keeping all their eggs in one basket, retailers have now integrated with working with marketplaces such as Amazon and eBay.

Managing these channels can become extremely difficult for retailers especially if they are not equipped with the proper technology capable of keeping track of sales and data. An omnichannel retail solution can better assist this tedious process as it grants retailers the access to actively manage all their channels within one system. From sales whether in store, your website, or separate marketplaces an intuitive retail solution will help you efficiently run your business.

3. Keeping Your Entire Business Managed Through ONE System

Managing marketplace integrations and in-store sales are only a small piece of the puzzle. Aside from these aspects there are channels such as inventory and fulfillment that need to be considered. How can a retailer possibly manage these channels all by themselves? This process can become overbearing and stressful for most retailers without the proper retail solution.

Having an intuitive retail solution on your side not only makes your job easier but can be a deciding factor as to the success of your retail business. A powerful retail solution will save retailers the stress  and most importantly the time of manually keeping track of sales and inventory. Owning a powerful retail solution will allow retailers to manage their inventory, vendors, marketplaces, fulfillment, and sales all in one system.

4. Ensure Consistent Inventory Data Across All Channels

If you are selling on multiple platforms (i.e; in-store, online, marketplaces), you should consider owning a POS software capable of managing inventory through all the channels you sell within. Not only can you manage sales but when you are also dealing with a large sum of inventory you can keep track of best selling and under performing products.

With Retailers not having a crystal-clear picture of current inventory, a retailer could potentially end up selling more products than they actually have. Without properly managing inventory, customers may have to receive their products later or might altogether opt to buy elsewhere.

5. Saving Time And Effort For Your Employees

If employees must perform tasks that should be left to point of sale software then they’re being inefficient. From re-entering information, creating purchase orders, filling out invoices should be left to POS software and out of the hands of 

Employees, including you if you’re a manager, should be doing what they were hired to do: sell, manage, deliver, etc. Why would a salesperson need to go to the back to check on inventory if they’re needed by in-store customers?

6. Provide Cross-Channel Coupons, Loyalty Rewards, And Gift Cards

Another aspect that retailers can take full advantage of by owning an omnichannel retail software solution is by offering coupons, loyalty rewards, and gift cards connected through a single channel. 

Without having all your channels connected through one system it might become extremely difficult for your shoppers to redeem coupons or gift cards in your store or on your online shop. This happens due to syncing erros with the coupons that retailers offer where a coupon may be redeemable online but not in-store or vice versa. 

Owning an omnichannel retail solution rids the worry of your coupons and gift cards not being compatible with one another. Having everything efficiently managed through one system ensure that all channels are clicking on all cylinders.

7. Keeping Your Customers Happy

Let’s be real, with so many options, customers need to be satisfied fully or they’ll leave. Lost orders, delayed delivery times, wrong order information are all obvious deal breakers. But as eCommerce and POS software evolve, rewards programs, quick and easy in-store fulfillment mechanisms, and personalized experiences are becoming vitally important.

8. Market To Your Customers Using Their In-Store And Online Purchasing History

Having full records of your customers purchasing history throughout your channels is a great way to generate reoccurring business and happy customers.

Having saved customer information through your POS or eCommerce sites will give you a platform to utilize digital marketing to help generate sales. Obtaining your customers information throughout all channels will allow your business to offer customer incentives, rewards, and coupons which in turn will bring in sales and customer awareness of your brand.

9. Taking Full Advantage Of Your Brick-and-Mortar Stores

Although online shopping is prevalent, most customers still prefer to shop in-store and many say that they would like to support local businesses. With robust POS software that’s accessible on tablets, your sales team can spend their time serving customers and creating a friendly environment instead of entering information and checking stock.

By tracking inventory with POS software, a retailer can help move products from store to store to help cover shortages and allow customers to pick up their recent order from the store that’s closest to them.

10. Leaving The Heavy Lifting To Automation

Managing your retail sales online and in-store, along with inventory, marketing, fulfillment, vendors, customer loyalty and rewards can become a daunting task. Leaning on your POS and eCommerce software will get rid of all the headaches that come with running a retail business. Having everything efficiently managed through a central system frees up the time you need when running your business to focus on the most important aspect, the customer.  

If you feel afflicted by of any of these reasons then it’s time to call CAM to request a demo.

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CAM Commerce Celebrates 35 Years of Retail Technology & Service

CAM Commerce Celebrates 35 Years of Retail Technology & Service

CAM Commerce Celebrates 35 Years of Retail Technology & Service

As a mature POS and eCommerce provider, CAM continues to innovate after more than 3½ decades

retail software companyIn the world of retail solutions, there’s no shortage of shiny new retail companies claiming to be newer, better, and faster; the market is packed with young companies vying for the same clients. Which makes it all the more impressive that CAM Commerce, a division of Celerant Technology, has not only kept up with the latest and greatest technology; they’ve been adapting, innovating, and serving their loyal clients for 35 years.

CAM’s story began humbly in 1983, developing, servicing, and installing point of sale software for their merchants. Since their inception three and a half decades ago, CAM Commerce has evolved from traditional POS and payment processing services to complete adoption of the digital age. From mobile eCommerce solutions to cloud storage to loyalty programs and integrated EMV payment processing, CAM has drawn from their ample retail solution experience to become one of the most trusted, and longest-standing, retail platform providers of the 21st century. Back in 2012, CAM merged with privately-held multi-channel solution provider Celerant Technology, allowing the company to offer new and innovative technologies to its long-term client base.

Effective, Reputable Products our Retail Clients Trust

CAM Commerce celebrates 35th anniversary with cake!

Here at CAM Commerce, we know that we couldn’t have reached 35 years without the loyalty of our retail clients, who have let us support their retail businesses for years on end. In fact, over half our clients have trusted us with their business solutions for over a decade; 15 percent of those loyal customers have been our valued clients for twenty years or more. It’s the kind of legacy that brand new technology companies can only dream of, and which is earned only through our long-standing commitment to quality, innovation, and integrity.

Over half our clients have trusted us with their business solutions for over a decade; 15 percent of those loyal customers have been our valued clients for twenty years or more.

Reliable Retail Software to Manage Data in One Convenient System

CAM Commerce understands the importance of providing retail clients with accurate, up-to-date data so they can make informed choices for their retail businesses. With unparalleled integration and exceptional ease of use, RetailSTAR point of sale quickly became the main retail solution for many of our clients, who value the scope of easily interpreted and accessible data provided by the software.

RetailSTAR is by far the best POS system our staff has used… The backend is powerful, yet easy to use, and allows me to track inventory and ensure accurate stock levels.”

In the fast-paced retail climate we have today, having access to constantly updated, accurate data is invaluable.

Bringing Advanced Retail Technology to the Modern Business

Cumulus Retail OppFor retailers who need an all-encompassing approach that takes care of the many services they need in one place, with the flexibility of mobile tablets and Cloud-based technology, CAM introduced Cumulus Retail; its most flexible retail solution yet. This fully-integrated, web-based, SaaS retail software manages Point of Sale, eCommerce, customer loyalty programs, gift cards and registries, inventory, vendor management, employee services, distribution, inventory, work orders, CRM, and even more facets of retail businesses.

Servicing all hard and soft good retail industries, across both small and mid-sized retailers, the platform brings in $2.25 billion annual retail sales and $250 million online sales to our clients each year. Its eCommerce clients average 22% growth, year over year, in annual online sales.

Since switching to Cumulus Retail, I have been able to run my small business much more effectively. I love being able to use iPads to ring sales and walk around my shop to service my customers on the floor. The customer support team is awesome and has been able to help me each time I have questions. I'm planning to addon a cumulus website too, but I wanted to get comfortable in the store first with the new software. Its been a great system so far and I would recommend it to any small clothing shop like mine. ”

While the statistics speak to the efficacy of Cumulus Retail for the eCommerce world, what’s arguably more important is how easy the system is for our clients. Small to mid-market retailers, representing various industries from apparel to outdoor goods to home décor, have praised Cumulus’ user-friendly interface which makes it easier than ever to update websites, view customized data reports, automate email marketing, and expand the online retail presence into third party marketplaces. From predicting and meeting clients’ needs to providing quick and knowledgeable tech support, Cumulus Retail is built with its end users in mind.

Celebrating 35 Years of Client Growth and Successes

New CAM BuildingFrom our humble roots as POS providers to the full integrations and high-tech eCommerce solutions of the digital age, we couldn’t have made it to where we stand today without the support and loyalty of all our valued retail clients, from the newest Cumulus Retail users to the mature companies who have been with us since the start. Over the past 35 years, the personal connection we have between our clients and the CAM Commerce and Celerant team means that our customers’ successes have been our successes, which we celebrate along with them. They have provided us with suggestions and advice which have allowed us to reconfigure our products into the user-friendly, data-driven solutions we offer today. 

It is our sincerest pleasure to thank our clients for their recommendations on improving our services; for their testimonials and reviews, letting us know what we’re doing right and where we can better accommodate them; and of course for their loyal support, which has allowed us these 35 years of retail solutions, advances, and innovations.” -Ian Goldman, CEO of CAM Commerce, a subsidiary of Celerant Technology

We hope you’ll join us in celebrating 35 years of retail solutions. Here’s to 35 more. We couldn’t have done it without you.

-CAM Commerce