Personalized Email marketing automation
Send your customers the right message at the right time, by integrating your email marketing with real-time CRM and sales data from all of your retail channels. Cumulus provides a fully-integrated digital marketing tool to help promote your business, both in-store and online.
Personalized email Marketing automation
Personalized email marketing can drive more traffic by delivering up to 6x higher open rates.
Cumulus’ integrated marketing automation tool allows you to easily send personalized email campaigns using automated workflows, along with tools to help you manage your campaigns and promotions. This ensures consumers receive emails that are actually meant for them, increasing the chances they will click and convert into a sale.
See the types of personalized automated email campaigns you can create with Cumulus Retail. Cumulus can help you to:
The power behind Cumulus’ marketing automation is its ability to dynamically segment consumers based on their shopping behavior, past purchases, brand preferences, and demographics. The marketing tool pulls CRM/sales data from every retail channel they visit including your POS, eCommerce, and third-party marketplaces (i.e., Amazon, Walmart, eBay), and consolidates all email addresses. By leveraging this data, you can segment and automate personalized email campaigns. That way your consumers will receive the right message at the right time.